Recently, I was interviewed by a graduate student at my alma mater about the changing social media landscape in journalism.
One of the biggest things I stress as a journalist is being human.
As local reporters we need to be interacting and engaging our viewers on our social media platforms–I think that builds trust with our community.
Q: What are some of the positives to that instantaneous feedback from viewers?
A: Social media has helped the news media industry to be a little more empathetic. If people feel like we’re glorifying an incident or a certain issue or sensationalizing something, that two-way conversation lets people say those things. Sometimes that feedback helps us to shape our stories in a good, sensitive, thoughtful way. In difficult stories that hit close to home for people, I watch social media to see if we’re being sensitive and respectful.
READ THE STORY HERE: Social media fosters “empathy” in journalists
While working for the E.W. Scripps Company at KJRH-TV, I was selected to deploy for the company’s “jump team”.
During Hurricane Irma, I was stationed with Scripps-owned WFTX-TV Fort Myers / Naples.
As a result of my years worth of severe weather chasing on Southern Plains, I found hurricane coverage to be an entirely new challenge.
After Hurricane Irma made landfall, I was dispatched to report on the damage on Marco Island.
While on Marco Island, I ran into NBC News Correspondent Kerry Sanders on the beach.
Sanders already worked to save one baby dolphin washed up on shore.
I’ve called Tulsa, Oklahoma home for 5+ years. Tulsa is an incredible place and I’m grateful for the opportunity to cover news here. I signed on with “2 Works For You” Tulsa’s NBC affiliate in April 2017. Here’s my latest work for Fall/Winter 2018.
Fall 2018 Resume Reel from Tony Russell on Vimeo.
GRAND LAKE, Okla. — In March 2016 I was chosen to cover the Bassmaster Classic on Grand Lake o’ the Cherokees for KOTV News On 6. On Day 2 of the competition, I covered the professional anglers from a chase boat. This is a montage of my coverage from that morning.
KOTV: Live from a boat covering the 2016 Bassmaster Classic from Tony Russell on Vimeo.
I moved to Tulsa, Oklahoma from Fort Smith/Fayetteville, Arkansas in May 2013. Below is some of my most recent on-camera work.
2017 Resume Reel from Tony Russell on Vimeo.